Tel-Hanan Israel, March 2015 – Tabor Electronics is proud to announce that Mr. William Mitchell, president of Creative Marketing Associates recently received a special Outstanding Achievement Award for 2014. Mr. Mitchell was awarded for his long time dedication, efforts and success in promoting Tabor Electronics in his territory. Among his many successes stands out the US Navy contract signed in 2011 worth over one million dollars.
Mr. Mitchell holds a BSEE from North Carolina State University. In 1975 Mr. Mitchell co-founded the rep firm Creative Marketing Associates focusing on DoD programs and in 1987 he also co-founded another successful rep firm, Southern Marketing Associates. Mr. Mitchel has more than 40 years of experience in the field of Test & Measurements, as well as close familiarity with the DoD programs.
Mr. Mitchell commented: “It is with great pride and gratitude that I accept your 2014 Outstanding Performance Award. Foremost this award would not have happened, if it were not for Tabor’s outstanding product engineering, manufacturing and continued customer loyalty. This award will be a reminder of the strong business connections and personal friendship between us.”
Ron Glazer, Tabor’s VP Marketing & Business Development: ”Being the owner and president of Creative Marketing Associates (CMA), Billy has been a Tabor distribution partner and a loyal friend of mine for more than a decade. It gives me great pleasure to honor Billy with this Outstanding Achievement Award - he certainly deserves it!”
About Creative Marketing Associates
Creative Marketing Associates was formed in 1975 by Billy Mitchell and Chuck Rice. Together they shared a vision of bringing the power of multi-point program selling to the Manufacturers’ Representative Test and Measurement channel. Today, words like program selling, enterprise account, and global accounts are used to describe this practice. However, inside the Manufacturers' Representative Test and Measurement channel only a small network of representatives are able to effectively execute the complex practice of multi-point sales. Over the years CMA has evolved into an organization that addresses test and measurement requirements from the DoD program offices down to the local T&M calibration labs.
About Tabor Electronics
Established in 1971, Tabor Electronics has become a world-leading provider of high-end signal sources, featuring: pulse, function and arbitrary waveform generators, high-voltage amplifiers, waveform and modulation creation software. Tabor has earned global recognition for its highly skilled workforce and innovative engineering capabilities. In addition to offering a full range of self-branded instruments, Tabor is also a world-class OEM that private-labels a variety of products for industry leaders. Technologically advanced, featuring the highest levels of performance, reliability, and most importantly, price-competitive, Tabor’s products are sought-after in a diverse array of applications.
For additional information contact:
Ron Glazer, VP Marketing & Business Development
Tabor Electronics Ltd.
Tel: +972 4 821 3393
ron.g@tabor.co.il