November 2019 NESHER, Israel – Tabor Electronics is expanding its sales & marketing team with the recruitment of two new team members, Mr. Ishay Shiferman and Mrs. Rotem Koren. The recent additions are part of Tabor’s strategic plan to increase the company’s global reach, recognition and market share, after the successful launch of the All-New Lucid and Proteus series and increasing demand for Tabor’s products.
Mr. Shiferman is joining the team as Tabor’s Regional European Sales Manager and will resume responsibilities for all the channel partners and activities, pursuing strategic accounts and positioning us for successful awards, tenders, bids, and sales, cross Europe. Prior joining Tabor, Mr. Shiferman held a position of account manager at Keysight Technologies Israel for the past 9 years and several other sales positions in various companies. Ishay has more than 20 years of sales experience in the semiconductor and test and measurement industries.
Mrs. Koren will be joining the team as Tabor’s Marcom manager, responsible for the planning and implementation of company’s marketing strategy, while building brand awareness and equity to enhance sales by various promotional tools. Prior joining Tabor , Mrs. Koren worked at Klil Industries, Israel.
Ron Glazer, Tabor CEO, comments: “I wish our new recruits, great success in their new and challenging role in our mission to expand our global reach and provide our client great service and benefit. We’re constantly growing our teams, as part of our strategic plan to support the increasing demand for our products and the growth of the two regional offices in the US and Europe, respectively.“
About Tabor Electronics
Established in 1971, Tabor Electronics has become a world-leading provider of high-end signal sources, featuring: RF, pulse, function and arbitrary waveform generators/transceivers, high-voltage amplifiers, waveform and modulation creation software. Tabor has earned global recognition for its highly skilled workforce and innovative engineering capabilities. In addition to offering a full range of self-branded instruments, Tabor is also a world-class OEM that private-labels a variety of products for industry leaders. Technologically advanced, featuring the highest levels of performance, reliability, and most importantly, price-competitive, Tabor’s products are sought-after in a diverse array of applications.
For additional information contact:
Rotem Koren, MARCOM Manager
9 Hatasia St. Tel-Hanan, Israel 20302
Tel: +972 4 8208121
rotem.k@tabor.co.il